Sunday, July 1, 2012

BUM shows the young how to go back to school in style


Standing out at school doesn’t mean you have to constantly challenge the rules and break your school’s dress code.
So before you walk down the crowded hallway again, make sure you’re clad in cool pieces and armed with the right accessories that would reflect your no-nonsense rebel attitude.
Taking off from its successful “Teevolution” campaign, which called forth an outpour of vibrant colors, bold prints, and graphic ethnic patterns, innovative brand BUM helps the youngsters today stand out by upping their style quotient and street cred before the school year starts.
Veering away from the normal and the ordinary design concepts of most local clothing labels, BUM comes up with stylish yet functional bags that carry the brand’s style philosophy: the Modern Goth Look with a touch of Glam Rock (think studded pieces, motorcycle jackets, tapered pants, oversized shirts, and the like).
This utilitarian concept was made casual by BUM, turning motorcycle jackets into cropped ones, and with notched collar jackets for boys. They can also go for the “casual cool” look with chino cuffed pants that allow them to swing from schoolwork to play without breaking a sweat.
Girls, who love pieces that can be mixed and matched with their favorite tops and bottoms, will be delighted to know that BUM has whipped up something new for them, as well. BUM introduces the rayon fabric for girls and exciting new designs such as 2-in-1 tops, casual blazers, and blouses with built-in mini designed to look like tunics.
Skinny jeans and jeggings have also found their way into BUM’s new collection. Stylish yet comfortable, these pants can flatter any shape and can be worn with a baggy top, a comfy cardigan, or a fitted jacket to create proportion. Girls with short legs can pair these with heels (stilettos or knee-high boots), while long-legged girls can opt for comfy flats.
Making a statement, however, is not limited to a person’s wardrobe. BUM has also come up with trendy bags that can complete one’s  getup.
Splashed with catchy, statement patterns, the BUM Tote bag for girls/teens, for instance, are printed with provocative messages that speak volumes about the wearer’s personality or mood for the day.
Made of printed canvas mixed with poly-fine fiber, the BUM Reversible Bag is designed with eye-catching patterns and minimal accent details. Since both sides (inner and outer) have designs, it’s like having two bags in one!
Going back to school has never been this cool and fashionable.

BUM is available in leading department stores nationwide. For more information, visitwww.bumequipment.com.ph or like them on Facebook at http://www.facebook.com/bumequip.

Tuesday, October 18, 2011

What's the magic word for Filipinos to immediately say yes? #FreeGalaxyTab

What's the magic word for Filipinos to immediately say yes? #FreeGalaxyTab

Styling and looking good has never been easier and bongga! Win P20,000! Check out http://www.schick.com.ph/schv2/ #ultimateschicklook

Styling and looking good has never been easier and bongga! Win P20,000! Check out http://www.schick.com.ph/schv2/ #ultimateschicklook

Monday, July 19, 2010

Charice's new face for GLEE

So much speculation on what she will look like this July for her taping at GLEE. I'm impressed she had the courage to even put it on the press, well of course it was major BUZZ!. Now here's something I think would be Charice this week :D That round shaped face is really a mess and making it slimmer naturally would make her glam.

Photo credits: AFP

Sunday, July 4, 2010

BUM's Collar-Up


BUM, one of the country’s leading brands in apparel, once again takes to center stage its newest collection, sure to reflect the youth’s unpredictable flair for fashion. Presenting Bum’s Collar-Ups Collections. Inspired by the fun eccentricity of fashion and the many possibilities one ca create, Bum’s Collar-Ups Collection celebrates color and innovation. Now out on racks for back to school season, it speaks of a whole new fashion statement: wearing collared shirts with a twist.



The colored collars come with a special design or logo at the back where it is usually left blank. A mix of fashionable designs give the collection a character all its own. Plaids, houndstooth, and a wide selection of prints scream a distinct mark that Bum’s modern, Goth feel exudes.

Mixing function and fashion, Bum’s creation have always been inspired by the youth who personify curiosity and non-conformity in style  and in self-expression. Created for highly receptive and reactive individuals, Bum is supposed to be seen — and more importantly, heard by everyone else. Personal empowerment is sewn in every collection, hence, the “he wore/ she wore” character embedded in every piece of apparel.



This school season, Collar-Ups collection make a great conversation piece. So Bum around in style and be the campus fashion upper — Only with Bum’s Collar-Ups collections



BUM is available at all leading department stores nationwide.

Visit http://www.bumequipment.com.ph for more info.